“Although already successful in their native UK and Europe, [Simple Minds] had also now become popular in the U.S., mainly due to the Keith Forsey-penned ‘Don’t You Forget about Me’ which appeared on The Breakfast Club soundtrack” WK and took the band to the top of the U.S. pop charts in 1985.
Before the close of the year, the band followed up that success with their seventh studio album, 1985’s Once Upon a Time. The album “captured the heart-wrenching excitement found in bands such as U2. They were now one of the biggest names in music and Jim Kerr’s thirsting vocals became the band’s signature. Once Upon a Time, featuring producer Jimmy Iovine (U2, Stevie Nicks, Bruce Springsteen), showcased more of a guitar-driven sound. The band’s heavy synth-pop beats had relaxed a bit and Charlie Burchill’s charming playing style was most noticeable.” MW
“Also enlisting the choir-like beauty of Robin Clark, Simple Minds’ popularity was expounded on songs such as Alive and Kicking and Sanctify Yourself. This album was one of their best, most likely leading the pack in the band’s album roster, because it exuded raw energy and solid composition not entirely captured on previous albums.” MW